• • Welcome
• • Testimonials

• • Websites

• • Corporate IDs

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• • Client History
• • Photography

• • Designing for Fun

• • Contact Details

Anthony Edge - Web/Graphic Designer

13th May 2004


Career Objectives:
I have a passion for design and for technology. My goals include staying up to date with the tools and methods of the industry and to use these effectively to achieve good design, functionality and usability in my work. It wasn't until I left school that I really began to understand design and I am thankful for every new client, every new brief, every new task that is presented to me. Each one allows me to grow and expand my skills and perception in a slightly new direction and I can't begin to express how much that makes me feel my self worth.

Recently:
I am currently running my own small business in freelance web/graphic design. I started the business in September 2001 and have secured a number of clients to date. Although I am still interested in what working for a larger organisation can offer, I am thouroughly enjoying the challenges of working for myself, and learning new skills about sides of business I have not had much direct contact with in the past.

For the moment my two major clients are Renault and Nissan in Australia. I continue to do work for any number of other smaller companies around the country.

At MultiEmedia (my last employ) the company evolved from a services company to a software company so my role went from external clients to internal. With interface design, and consultations with back-end programmers, I was also responsible for sales and marketing materials for their products IntraZone and ZoneStudio. During this latter phase of my time with MultiEmedia I was still maintaining the website of Nissan Motor Company Australia. This involved full interface design and HTML\ASP build, Flash based special feature animated introductions (to reflect television advertising campaigns) and FTPing of updated files etc.

Strengths and Abilities:
I have a wide range of creative and analytical skills, including writing, visual design, information architecture, interaction design, audio/video and graphic production, branding, and useability testing. With ample experience with HTML, JavaScript, and other Web-enabling technologies I aim for a user based approach that keeps them focused on the target audiences' goals and expectations throughout the entire project.

My major strength is to develop Web Sites from proposal/mockup right through to a frontend build. I have had much experience dealing direct with clients to ensure that assets are delivered and that at the end of the day the client gets a product that they like, but which does not compromise form or function to achieve this. In other words, it looks good not just to me but to them, and it works.

Besides websites I'm proficient in desktop publishing and have completed marketing, sales, and packaging collateral. Other print experience includes corporate IDs and stationery, newspaper (press) ads, stickers, maps, posters, certificates and much more.

In the past I've been involved in the creation of a number of CD-ROM based applications, initially using Macromedia Director. More recently I've used Macromedia Flash to add movement colour and functionality to websites.

Some time ago I worked generating output for GTV 9's Our House for their segment "Real Estate Roundup" so have an understanding of broadcast quality requirements and the limitations of analogue television as a medium.

I am savvy in both IBM/Compatible (15+ years) and Macintosh (5 years) based systems in respect to use, maintenance, backup, archiving, CD-ROM burning, upgrades, software and OS installs and have been using the internet (and having input into it) since 1994.

With a thorough knowledge of current Internet technologies, compression, bandwidth restrictions, browser compatibilities and cognitive design, I can fully customise my work to be not only be user friendly, but be pleasant to the eye and be an enjoyable and smooth end user experience.

Internet Sites I've worked on: See "Websites"

Also:
Gif animation
Animated cursors
Icons
Shockwave
Banner Ads
Frontpage
Homesite

Employment History: